Shopping smart is a rebrand for the Savemart apps. The I focused on the UX of the app in order to make the app more user intuitive and inclusive. As an employee at the Lucky supermarket on Fulton streen in San Francisco, I had personal experience with the poor UX the app had to offer and first handedly experienced the pain points of users.
Following a thorough competitive analysis and user surveys, the redesign offers some obvious changes that benefit users ability to clip digital coupons and use points while decluttering spaces that users found to be irrelevant.
Below is a presentation video along with the slides documenting the process.